Dubai Fashion Week was established in 2006 and in 2010 was purchased by the Capital Marketing. It is now a permanent feature on the international fashion week circuit alongside London, Paris, Milan Sydney and New York and others showing new season's collections twice a year to media, buyers and private clientele. Spring/Summer collections are held in late October, Autumn/Winter collections in late March.

Dubai Fashion Week is like no other fashion week on the international circuit. In addition to being hosted in a city that can only be described as a new age phenomenon, it is the only fashion week which showcases a mix of traditional Arabian culture, modern couture and international ready to wear designer collections.

In recent years the event has consolidated its role in the region as the Middle East fashion week. Regularly designers now participate from other fashion centers around the Middle East including Bahrain, Egypt, Lebanon, Qatar, Syria, Turkey as well as the United Arab Emirates. Designers from Pakistan as well as India have also chosen to show their collections in Dubai.

The event each season also ensures there is a focus on new emerging talent across all the various industry disciplines that participate at Dubai Fashion Week.

Dubai Fashion Week is proud each season to showcase the most rapidly growing section of the industry regionally and that is the unique and innovative ready to wear designers. Showing contemporary men's and women's day wear as well as special occasion dressing, these designers are as relevant in multi label boutiques and departments stores throughout the world as they are in the many glamorous shopping malls of Dubai.

Dubai Fashion Week Spring Summer 2012 is held at The Arena, Dubai World Trade Center, Dubai, UAE from October 20th to 24th.